Originally Posted by
Dot
And that’s the kind of thinking that is seeing the sport floundering Rick. We need to innovate and change, it’s not obviously that owners and trainers aren’t needed, it’s that our drivers, who in some instances are also trainers, are our most marketable commodity and we are seriously underutilising them.
Love of the horse is a given Kev but horses don’t do interviews, don’t sign autographs or shake hands and engage in conversations with fans. They also don’t have the longivity in the industry that drivers do, following a horse tends to be a one off, getting fans to follow a driver more likely gets them following multiple horses.