Yep, a good old fashioned neon sign. I remember (grey matter permitting) Globe Derby had one on the highway when I first went there in the '70's. I drove around the joint when I was over there earlier this year and I don't reckon they could afford the electricity for the sign. Even if they could it would probably black-out South Australia (it's happened for less). The poor old joint looked derelict and is badly in need of a few hundred litres of paint.
It's a moot point to say people won't go to Melton because if there was a roof the "grand"stand. I won't go there because there isn't one! A chicken and the egg argument. And I am trying to see the value in your statement, Paul, that "you won't increase turnover putting on races with more prizemoney". I guess the horses in the $3500 are generally poorer - how does an afternoon meeting at Globe Derby fair on turnover? Bottom line - poorer the stakemoney, poorer the horses, poorer the spectacle, poorer the image of the sport.
Based on that, I reckon I am going to start training some of those bloody big, musclebound flies you get down my way. See which breed climbs up the wall quicker. Should suit serial gamblers with long pockets and short attention spans. Sky could probably cross to the flies on Sky 1 just as the field scores up for the Hunter Cup! (Time for medication, now bed!)