Good idea. Also the greatest marketing tool at our disposal our mini trotting ponies. The galloping code has nothing like it. The clubs need to embrace this with open arms. Free family nights, twin seater drives given by adult with child between races.

Employ drivers to tour the schools with giveaways and free passes much like the football codes.

For later in the night Bands that kick off after the last. Advertise in the uni's free gig venue for you to play at. Beer first one free. Just get the people there.